Monday, August 03, 2009

AKARSH ANAND, REGIONAL HEAD, ICICI


IIPM Best B-school

1. Liril – the bikini clad model impacted the consumer mindset & made the brand the market leader within a year of its launch overtaking established brands such as Cinthol
2. Air India’s ‘Maharaja’ campaign
3. Amul’s ‘Taste of India’ campaign
4. ‘Sabki pasand Nirma’ campaign
5. Cadbury’s ‘Kya swaad hai zindagi ka’ campaign

An Initiative of IIPM, Malay Chaudhuri and Arindam chaudhuri (Renowned Management Guru and Economist).

For More IIPM Info, Visit below mentioned IIPM articles.
IIPM
Professor Arindam Chaudhuri’s Profile
Four Phase of IIPM Global Plans
30 professors of international repute to IIPM
IIPM Global B-school
IIPM Alumni Officially on Facebook
IIPM Respected Business School

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